Turn more sign-ups into active users. I map the full journey to find where people drop off, then prototype and test fixes fast.
How: journey mapping · customer research · usability testing · rapid prototyping
Get users coming back and going deeper into your product. I uncover what blocks engagement, and validate improvements quickly.
How: customer research (interviews / on-site) · usability testing · UX scans
De-risk new services before you invest. Through strategic service design and blueprinting, I turn ideas into early prototypes you can test and learn from quickly.
How: service design blueprinting & testing · ideation & facilitation